Shelby Miller, DNP, FNP-C, is a rock star in the medspa world. Her knowledge and expertise as a top-in-the-nation medical aesthetic injector, trainer, and conference speaker have earned her acclaim as one of the preeminent talents within the industry. In 2018, she founded RUMA Aesthetics to provide a personalized, high-end, and modern approach to facial aesthetics. The business started lean but has since grown into a 16-room location that’s constantly adding new departments, machines, providers, and (most importantly) clients. Read on to learn how Boulevard supported this growth.