The tech behind your touch
Meet the fastest growing client experience platform, trusted by thousands of appointment-based self-care businesses nationwide1.
See why Boulevard is different
Precision Scheduling™
Give clients a modern, simple self-booking experience and optimize your calendar with Precision Scheduling™.
All-in-one POS
Elevate your checkout with an all-in-one POS system designed for beauty and wellness brands, not storefronts or cafes.
Marketing & loyalty programs
Keep the spark alive and drive retention with built-in marketing, messages, memberships, and loyalty programs.
Voted "Best Value" by our customers
Helping 40,000+ self-care professionals level up their business
“We have been loving Boulevard at RUMA! Scheduling has been much more efficient and organized since we made the switch. We also manage our memberships through Boulevard and patients love how seamless it has been during the checkout process. Patient communication through Boulevard is extremely easy and has truly alleviated a lot of stress on my team!”
— Shelby Miller, DNP, FNP-C, Owner, RUMA Aesthetics
“Finally, a platform that my stylists and my clients love because of the ease of navigation and booking. The intuitive reporting provides me with the insight I need to operate my salon and better coach my team.”
- Janine Jarman, Owner, Hairroin Salon
“I’m using Boulevard on a regular basis. I write all of our purchase orders through Boulevard. I’m booking appointments and sending emails. We’re constantly looking back at client profiles. It’s significant because our small team wears many hats, and Boulevard makes every step much easier. Every step is intuitive and useful, even if you have more experience as a barber than a marketer. Boulevard really does do it all!”
- Mindy Dulberg, Director Of Retail & Consumer Experience, Fellow Barber
“Our manager told me that she LOVES Boulevard this morning! There is always some resistance to change, but it is wonderful to see people loving the software. This is a great product and we are so excited about the future with it!”
— Ben S., Journey Salon and Day Spa, Owner
“BLVD is one of my most favorite things in the world… First is probably my mother, but right behind her is BLVD. And I would definitely recommend BLVD to my mom if she needed it!”
- Forrest Devitt, Owner, The Young American Salon
“Boulevard has proven to be much more user-friendly and customizable than our previous vendor & it has been a pleasure working with our Partner Manager through this transition. Always great to work with vendors who share similar values & culture to us as we support our field team. Looking forward to continuing to build the platform of our dreams.”
— Katie McClure, People Ops Manager, Heyday
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complete platform you actually enjoy using
See what's possible with Boulevard