Boulevard Blog

Natural Hair Movement: From Activism to Industry Transformation

Learn how the natural hair movement revolutionized the beauty industry. We’ll cover history, care techniques, and how to serve natural hair clients.

Great Hair, Bad Vibes: Why 71% of Clients Say Technical Skill Isn’t Enough

Learn how your self-care business can combine incredible treatments with fantastic service to win over first-time clients and build their loyalty.

The Modern Client Journey: Why 55% of Gen Z Checks Your Socials Before Booking

Learn why Gen Z clients care so much about your social media presence, which platforms they rely on, and what really matters to them in the self-care sphere.